Cornerstone SEO – Building a Solid SEO Foundation

Cornerstone SEO - Building a solid SEO Foundation

Every builder knows your project only stands tall if it’s built with a solid foundation. Likewise, if you own a website, you must set a solid SEO Foundation to control on page technical issues and the quality of your content. Cornerstone SEO that includes; on page factors, technical set-up, the quality of your code, textual and visual content and user-friendliness of your site.

Onpage SEO is the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized. – Moz

To rank for your target keywords, your SEO needs to be on point. Our Cornerstone SEO Service will make sure every page on your site is optimized.

“Cornerstone SEO Foundation” (Best SEO fit for a small budget)

The Cornerstone SEO Foundation is a 6 month on-page and off-page SEO Blast, custom designed for busy professionals. Web SEO Houston will handle everything.  Here’s the step by step processAssuming you already have a 15 – 25 page website we will take the following steps to set a solid SEO Foundation for your online business.

Fine Tune On-page SEO

STEP #1 – We will fine tune your on-page SEO including website speed and technical SEO issues. Front to back, top to bottom, we will look at everything under the hood.

Create GBP Page & Social Media accounts

Step #2 – We will create and/or fine tune your “Google Business Profile” (GBP) page and polish your social media account pages. We will create properly sized background and cover images for your GBP page and social media pages. (each social media channel has their own requirements)

*This is a MUSTWe will ensure that all social media has the same Company Branding i.e. colors, copy write images, registered logo, etc..

Build Links & Business Citations

Step #3 – Building Quality Citations is critical to good SEO*.  Our Cornerstone SEO enhanced listing information will improve your businesses visibility & findability. We will handle the listing chores such as; Keyword description, about us info and image selection.

*For local businesses we recommend a BBB listing. Their fee is usually about $600 per year and is paid directly to Better Business Bureau. AAA Rated BBB listing is one of the best local citations you can have.

We will help you tweak your BBB listing information as well as other industry trade associations you belong and search out back-link opportunities from those listings.

Develop a Content Expansion Strategy

Step #4 – This is where most companies drop the ball. We will help you develop an industry specific content expansion strategy. This is a joint effort, all hands-on deck. That means input from your marketing, advertising and production departments. Everyone who has a stake should be involved.

Existing company information i.e. corporate handouts, marketing literature, product brochures, current (and past) advertising layouts, almost anything from your company treasure trove can be used to write blog post, page content and create industry white papers, infographics and social media posts.

Your people have all the knowledge necessary to make your content marketing a success.

We know this can sound like daunting task, rightfully so, there are a lot of moving parts. But, with your teams help we will accomplish everything listed here and Much More.

Here’s the Cornerstone SEO Foundation work schedule

  • Day One – On boarding Meeting – Contract agreement, retainer payment, Information gathering, baseline reports, etc..
  • During the first few weeks we will resolve all your website on-page SEO and in system issues. We will be deep into keyword research and additional page development.
  • By week 6  we will be fine tuning your citation foundation and should have any social media issues resolved.
  • In months 3 – 5 we will turn our focus on content building. Using the data collected in the last couple months and our keyword research, together we will start creating blog posts, featured articles and white papers.
  • During this time Our team will also create social media posts and continue to build additional citations with social media cross posting.
  • In the final weeks we will check & recheck your website and social media accounts for issues and prepare for a seamless hand off back to your in-house team or discuss a long term SEO program and website management arrangement.

@SERPSniper WILL MEET WITH YOU (in person, via phone or Google Meet) on an on-going basis to discuss progress, adjust our strategy and make sure we’re on the path to success.

Of course, this all happens with input from your experts and a lot of industry research. We will keep you informed with easy to comprehend monthly reports delivered to your inbox and Michael is always available via email or phone for any issues that may come up.

Cornerstone SEO Foundation – Est. Cost $7500

TERMS – $2400 due on Day One at the On-boarding Meeting. Monthly payments begin 30 days later. Six (6) monthly payments of $850 each.

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