Michael Klasno

Michael Klasno is the founder of SERP Sniper and Web SEO Houston, helping attorneys, contractors, and service-area businesses improve Google visibility across Houston and Southeast Texas since 2015.

With over 20 years of hands-on SEO experience, Michael focuses on diagnosing why businesses don’t appear in search — then fixing the structural visibility problems that hold them back. His work spans technical SEO, local search optimization, Google Business Profile alignment, and conversion-focused website structure.

Rather than chasing algorithms or trends, his approach combines proven search fundamentals with modern search behavior, helping businesses earn consistent exposure, better lead quality, and predictable growth.

A well-structured website that aligns with how Google understands services and locations will outperform a “pretty” site every time.

How do I Dominate the Google Map Pack?

How to Dominate the Google Map Pack

Leave a Comment / Google, Local SEO / By

The Google Map Pack is not ranked like organic search results. Google selects Map Pack listings by weighing relevance, proximity, and prominence signals derived largely from Google Business Profile activity and user behavior. Businesses that align with these local trust signals are more likely to appear consistently, even as competitors and conditions change. Editor’s Note

How to Dominate the Google Map Pack Read More »

Scroll to Top